PlayPark, a leading online game service provider in Southeast Asia, reinforces its commitment to social responsibility by supporting the “Kao Puea Nong” initiative under the Kao Kon La Kao Foundation. The support was part of the charity running event, “Crayon Shinchan Amazing Thailand Fun Run,” held on March 15 at Mahidol University, Salaya Campus. The event aimed to raise funds for the Equitable Education Fund (EEF) to assist underprivileged children and youth.

As part of this initiative, PlayPark donated 250,000 THB to the Equitable Education Fund (EEF). In addition, the company provided in-game items from PlayPark titles worth a total of 250,000 THB as a token of appreciation for participants. This effort highlights PlayPark’s intention to encourage gamers to step out and take part in meaningful social activities. At the event, PlayPark also hosted an activity booth, bringing fun, excitement, and smiles to runners and attendees.

(From left) Sattra Viriyacharoentham, Managing Director – PlayPark Thailand.; Krispol Jaijongrak, Co-Chief Operating Officer – PlayPark Co., Ltd.; Dr. Kraiyos Patrawart, Managing Director at the Equitable Education Fund; and Artiwara Kongmalai (Toon Bodyslam).

During the event, Artiwara Kongmalai (Toon Bodyslam) expressed his gratitude to all participants for supporting the Kao Kon La Kao project. He shared that many people may think changing the world is something far beyond their reach, but simply gathering together at this event already makes everyone part of that change. Every step taken during the run helps create educational opportunities for children in need. Over the years, many children supported by the project have grown up to become teachers, doctors, or pursue their dream careers—demonstrating how collective efforts can truly create opportunities and a better future for youth.

Sattra Viriyacharoentham, Managing Director of PlayPark Thailand, also commented on the support:
“Given the nature of PlayPark’s business, which has grown alongside youth communities, we strongly believe that ‘opportunity’ is the most important foundation for the next generation’s growth. The company has consistently prioritized social initiatives, including the Gamers Love Dad campaign for over 10 years, support for the Kao Puea Nong project, scholarships through the CCF Foundation, blood donation campaigns with the Thai Red Cross Society, and the provision of educational computer equipment. We believe that every small act of collaboration can combine into a powerful force, and we hope that every step we take together today will help open pathways for Thai youth to achieve their dreams.”

PlayPark believes that collaboration across all sectors—business, social organizations, and the general public—can create meaningful change in society. The company hopes that this event will serve as another important force in expanding educational opportunities for children and youth across the country.

For updates on PlayPark games and to join activities to receive free in-game items, follow their LINE Official account here: https://maac.io/2rToZ